A taste of the French vibe
Marcel Restaurants Latest logo and identity
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Curated By Brandcoat
Last updated on
June 26, 2024
In 2017, Marcel Restaurants was established as the umbrella brand for a collection of French-inspired, story-driven restaurant concepts. Alex and Charles, the company's founders, entered the industry with the intention of creating their first business as a burger restaurant so that they could replicate the excellent burgers they had while in Paris and on their travels.
"Marcel" aspires to build memories by bringing people together over food and reminds people of an older generation, perhaps a grandpa or grandmother, who would assemble the whole family on a Sunday lunch to share some classic recipes fresh out of the oven.
“Gourmet” is not just a tagline It’s the commitment to always put quality first, by selecting only the best ingredients and avoiding any shortcuts. Quality is not cheap, but it’s the key.
About Marcel Restaurants