Hung Thinh Corporation new logo and identity
Hung Thinh Corporation
latest identity
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IntroductionBrand StrategyVerbal IdentityVisual IdentityImplementationResults
About the case

New and powerful presence

Hung Thinh Corporation new logo and identity

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New
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Index | Curated By Brandcoat
Last updated on Nov 25, 2024

The foundation of Hung Thinh Corporation was laid in 2002 with the acquisition of property and subsequent development. After over 20 years of development, Hung Thinh built an entire ecosystem, investing in and growing sectors including real estate, construction, and financial technology. Hung Thinh approached the help of Bratus to update their logo, resulting in a design that is both more memorable and readable while yet retaining the spirit of the original five-petalled flower symbol.

Hưng Thịnh Corporation logo close-up
Hưng Thịnh Corporation logo closer look

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Hung thinh Before/after Logos and design prosess
Hung thinh Before/after Logos and design prosess - source

tags
Logomark
Dual
2020 Onward
Founder Based
B2G
B2B
B2C
Southern Vietnam
Ho Chi Minh City
National
Warm Colors
One Signature
Hanoi
Binh Duong
Nha Trang
.com.vn
Segmented
Vietnamese
Generation X
Millennials
Hung Thinh Corporation brand evolution
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2020
Brand Refresh
New and powerful presence

Hung Thinh Corporation new logo and identity

Brand Refresh

Renaming Subsidiaries (2017)

-  Hung Thinh Real Estate Transaction Floor Joint Stock Company officially changed its name to Hung Thinh Land Joint Stock Company (Hung Thinh Land)-  Hung Thinh Building Design Joint Stock Company (Hung Thinh Construction) officially changed its name to Hung Thinh Incons Joint Stock Company (Hung Thinh Incons)

Hanoi Office (2017)

Established the representative office of Hung Thinh Real Estate Business Investment Joint Stock Company in Hanoi-  Established Hung Thinh Ha Noi Real Estate Exchange

Acquisitions (2014 - 2017)

 Owning Lam Vien Investment & Commercial Service Joint Stock Company (Lam Vien JSC)-  

Owning Binh Trieu Engineering & Construction Joint Stock Company (BTC)

-  Owning Doi Dua – Hoan My Trading & Service Joint Stock Company (Doi Dua Hoan My Investment JSC)-  Owning Gia Dinh Star Investment Joint Stock Company (Gia Dinh Star JSC)

Owning Thuan Thanh Phat Co., Ltd. (Thuan Thanh Phat LTD)

Expanding nationwide (2012-2015)


Established companies specializing in real estate investment & trading in big cities of Vietnam such as Hung Thinh Da Lat, Hung Thinh Quy Nhon

Established the representative office of Hung Thinh Real Estate Business Investment Joint Stock Company in Quy Nhon

-  Established Hung Thinh Cam Ranh Limited Liability Company-  Established Hung Loc Investment Business Joint Stock Company

2011
Rebranding

Rebranding

Business Expansion (2010)

Established Prowind Architecture Joint Stock Company (Prowind Architecture)

Established Hung Thinh Furniture Joint Stock Company (Hung Thinh Furniture)

Nam Hung Thinh (2009)

Established Nam Hung Thinh Housing Trading Joint Stock Company

2007
Renamed to Hung Thinh
In 2007, Dong Tien Trading and Construction Co., Ltd. was officially renamed Hung Thinh Corporation, marking a new phase in its growth and development.‍
2002
Founded as Dong Tien Trading and Construction
Hung Thinh Corporation was founded by Mr. Nguyen Dinh Trung, originally established as Dong Tien Trading and Construction Co., Ltd.
brand hierarchy
Hung Thinh Corporation branding & creative design awards
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Trademark
Hung Thinh Corporation
Industry
Real Estate
Sub-Industry
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Founded year
2002
Entry to Vietnam
Origin country
Vietnam
Project context
Brand Refresh
Release date
June 2020
Main colors
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