Nagakawa Group new logo and visual identity
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Nagakawa Group new logo and visual identity

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Index | Curated By Brandcoat
Last updated on Dec 25, 2024

Established in 2002, Nagakawa Group has become a leading provider of high-end air conditioners, home appliances, and kitchen equipment in Vietnam. On July 16, 2024, at Landmark 81 in Ho Chi Minh City, Nagakawa unveiled a new logo and visual identity to mark its 22 years of operation. The rebranding, characterized by a minimalist and modern design, reflects the company’s commitment to innovation and its aspiration to "build a better life for Vietnamese people." This transformation highlights Nagakawa's dedication to becoming a dynamic and prestigious brand both locally and globally​.

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tags
.com.vn
One Signature
Japanese
2020 Onward
Millennials
Urban
Rural
Hanoi
Hai Phong
Da Nang
Ho Chi Minh City
National
Nagakawa Group brand evolution
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Trademark
Nagakawa Group
Industry
Consumer Discretionary
Sub-Industry
Durables & Apparel
Household Durables
Founded year
2002
Entry to Vietnam
Origin country
Vietnam
Project context
Rebranding
Release date
July 2024
Main colors
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