NovaLand introduced the NovaWorld sub-brand, designed in-house
NovaWorld
latest identity

Luxary dounats in vibrant colours

NovaLand introduced the NovaWorld sub-brand, designed in-house

Parent
Sub-brand
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Last updated on
July 3, 2024
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NovaWorld is a tourism-health-resort real estate brand sponsored and developed in the Vietnamese real estate market by Novaland Group. Novaworld is being built on a big scale of 100-1000ha in floating economic zones such as NovaWorld Phan Thiet (Binh Thuan) and NovaWorld Ho Tram (Vietnam) (Ba Ria - Vung Tau). NOVA is an abbreviation for the Latin word "NOVATOR," which means "innovator/leader." NovaWorld is a world of exciting new discoveries.

Novaworld logo

The logo is described as a gateway opening to a world since it is inspired by panes of glass, solid, multi-colored windows, and the letter "O" positioned in the centre representing the image of the world. NovaWorld.
This world will provide customers with fantastic experiences while also providing attractive investment opportunities and allowing them to conveniently explore modern and diversified entertainment facilities. Furthermore, the letter O in "Universe" is highlighted when combining different colour arrays to create a marvellously amazing world that integrates all needs in life.

Novaworld real estate exhibition
Novaworld real estate exhibition
NovaWorld landmark signage

Related links

Novaworld Novaland

NovaWorld brand evolution
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Brand Portfolio and Hierarchy
NovaWorld's visual identity and design awards
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Brand name
NovaWorld
Sector
Real Estate
Founded year
1992
Vietnam Market Entry
Origin country
Vietnam
Project context
Sub-branding
Release date
August 2020
Main colorS