Rooster Beers Rebranding
Rooster Beers
latest identity

Be simple, be proud like a rooster

Rooster Beers Rebranding

Before
After
Rooster Beers new logo
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Rooster Beers old logo
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Rooster Beers new logo
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Index | Curated Bty Brandcoat
Last updated on Dec 11, 2024

Rooster Beers, formerly known as "Phat Rooster Ales," set out to provide approachable craft beers that everybody could enjoy. Within this objective, Rice Creative saw an opportunity to rebrand the business as a more straightforward, locally relevant, and traditional brew for Vietnam.
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Rooster Beers logo rooster icon

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Rooster Beers

tags
Single
2019 and Earlier
Two Signature
Established
Millennials
Lexical
English
Warm Colors
Combination mark
Rooster Beers brand evolution
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brand hierarchy

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Rooster Beers branding & creative design awards

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Trademark
Rooster Beers
Industry
Consumer Staples
Sub-Industry
No items found.
Founded year
2015
Entry to Vietnam
Origin country
Vietnam
Project context
Rebranding
Release date
September 2017
Main colors
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