Dòng Dòng latest logo and identity

Founded in 2020, Dòng Dòng—whose name means "to go around" in the Saigon accent—captures the journey of used tarps from old awnings or truck covers, transforming them into unique bags and accessories. This sustainable fashion brand reflects the vibrant culture and everyday life of Saigon, with each piece skillfully handcrafted from recycled tarpaulin and awning material. The brand's distinct designs and craftsmanship offer a meaningful alternative to mass-produced goods, with each item telling its own story, shaped by the colorful signs and the weather of Saigon.

‍

‍

‍

“Dòng Dòng”, in Saigon accent, means “to go around”, which is a way to imagine the life cycle of used tarps from old awnings or truck covers to the unique bags on your shoulder.

About Dòng Dòng

‍

‍

In 2019, Kieu Anh and Thao Trang, two UX designers, observed that many event canvases, such as banners and backgrounds, were used for a single night and then discarded. Soon after, they decided to use this canvas to create bags. Friends in the media industry often supply the source of tarpaulin since plastic tarps are an annoying problem that everyone wants to resolve. The first recycled tarpaulin bag emerged after countless iterations and hundreds of scrapped prototypes. Kieu Anh and Thao Trang believe they have a one-of-a-kind product on their hands, so they approach Tu Quan, an experienced marketer, to help build the company.

‍

‍

‍

‍