LienVietPostBank logo and visual identity
LienVietPostBank
latest identity
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IntroductionBrand StrategyVerbal IdentityVisual IdentityImplementationResults
About the case

One and only postel bank

LienVietPostBank logo and visual identity

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Index | Curated by Brandcoat
Last updated on Jul 01, 2024
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First opening its doors in 2008 under the name Lien Viet Bank, the name was changed to Lien Viet Post Bank in 2011. Currently, the bank has 76 branches in 63 different cities around Vietnam. Since signing a 50-year strategic cooperation agreement with Vietnam Post, LienVietPostBank has been the sole financial institution authorized to offer postal savings services and other banking services at Vietnam's more than 10,000 post offices. After 10 years in business, the brand's visual identity was updated in 2017–2018; the logo itself was not changed, but the text is now only in blue color.

A close up of the Lien Viet Post Bank logomark

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Lien Viet Post Bank

tags
Logomark
Dual
2019 and Earlier
One Signature
.com.vn
Hanoi
Ho Chi Minh City
Da Nang
Binh Duong
Can Tho
Southern Vietnam
Northern Vietnam
National
Central Vietnam
Hoi An
LienVietPostBank brand evolution
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brand hierarchy
LienVietPostBank branding & creative design awards
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Trademark
LienVietPostBank
Industry
Financials
Sub-Industry
Bank
Founded year
2008
Entry to Vietnam
Origin country
Vietnam
Project context
Brand Refresh
Release date
December 2017
Main colors
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