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Midway through 2023, Milo Vietnam unveiled Milo Dynamind, a new and exciting product line with an unusual blend of ingredients like barley milk and refreshing mint flavor, this new product is formulated with taurine, green tea, zinc, and B group vitamins. The product's identity, packaging, and advertising campaign, crafted with the expertise of Ogilvy's Brand design team, stand as a testament to the impactful synergy of branding, packaging, and effective communication in the modern marketplace.