Designed to enlighten
Hikari new logo and identity designed
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Hikari
latest identity
Hikari, a Japanese word for “light” (光), is a commercial complex located in the heart of Binh Duong New City, which is an important part of TOKYU Garden City, a Japanese-style urban area. Organic landscaping, edible gardens, aquaponics, restaurants, and cutting-edge retail spaces all come together at Hikari to improve the quality of life for residents. The first phase, 350+ seats food court, debuted in 2015, and the second, with the help of Rice Studios, launched in 2022 with the introduction of the official brand concept "Made to enlighten."
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