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Phuc Long began in 1957 in Bao Loc, Lam Dong, a well-known tea area in Vietnam, and has progressively developed based on the skills passed down from father to son. After building many factories and engaging in the export of tea and coffee, they opened the first Phuc Long Coffee & Tea in Ho Chi Minh City in 2012 with the goal of creating a pleasant, inviting modern atmosphere where customers could enjoy the best quality, freshly brewed, ready-to-serve drinks.