Saigon South International School (SSIS) new logo and visual identity X Doodle Design
SSIS
latest identity

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Saigon South International School (SSIS) new logo and visual identity X Doodle Design

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Index | Curated by Brandcoat
Last updated on Aug 16, 2024

Saigon South International School (SSIS), founded in 1997 by the Phu My Hung Corporation, is a well-known educational institution in Ho Chi Minh City. Offering an American standards-based curriculum for students from Early Childhood to Grade 12, SSIS caters to over 1,000 students from +40 countries. As a diverse and aspirational community, SSIS is dedicated to the intellectual and personal development of each student, cultivating global citizens, and helping students learn with purpose. In June 2022, as the school sought to modernize and distinguish its brand, it partnered with Doodle Design for a rebranding process.

Newly branded school uniform worn by an SSIS student
SSIS student wearing the new branded school uniform.

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tags
Combination mark
Dual
2020 Onward
One Signature
Established
Cool Colors
SSIS (Saigon South International School) brand evolution
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brand hierarchy

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SSIS branding & creative design awards

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Trademark
SSIS (Saigon South International School)
Industry
Consumer Discretionary
Sub-Industry
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Founded year
1997
Entry to Vietnam
Origin country
Vietnam
Project context
Rebranding
Release date
June 2022
Main colors
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