Ho Chi Minh City Metro new logo and identity
HCMC Metro
latest identity
IntroductionBrand StrategyVerbal IdentityVisual IdentityImplementationResults
About the case

The logo is better but we still waiting :)

Ho Chi Minh City Metro new logo and identity

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Curated By Brandcoat
Last updated on
August 16, 2024

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According to the HSU group, the changes in the logo design was made to increase its simplicity, utility and more importantly, to make it more suitable for the HCMC METRO brand characteristics - safety, modernity and punctuality - which is the pride of HCMC citizens in particular and Vietnamese in general.

In the time to come, the two parties will continue cooperating to complete the entire brand identity standards and develop a marketing communications plan for HCMC METRO system.

HSU news

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Related links

HCMC Metro HSU article

tags
Dual
Logomark
2020 Onward
HCMC Metro Brand Evolution
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Brand Portfolio and Hierarchy
HCMC Metro's visual identity design awards
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Trademark
HCMC Metro
Industry
Industrials
Sub-Industry
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Founded year
2012
Entry to Vietnam
Origin country
Vietnam
Project context
Brand Refresh
Release date
January 2021
Main colors
Branding Agency
N/A

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