No.1 digital bank in vietnam
TPBank latest logo and visual identity X ThiCao
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Curated by Brandcoat
Last updated on
July 3, 2024
TPBank
latest identity
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The rest of the information will be available again soon—thank you for your patience!
In the meantime, feel free to explore our Directory for more case studies.
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As a new and relatively small bank, TP Bank (previously Tien Phong Bank) is struggling to compete in the face of intense competition in the Banking & Finance industry, which has attracted significant institutional investment. ThiCao adopts a differentiation strategy aimed at not only revolutionizing the finance - banking servise but also establishing itself as a model of sophistication in the banking sector. Unique and emotionally engaging for both buyers and spectators.
Disclaimer: This case study relies on publicly available information. While we aim for accuracy, details may be subject to change or interpretation.
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