We are updating this case study to enhance your experience.
The rest of the information will be available again soon—thank you for your patience!
In the meantime, feel free to explore our Directory for more case studies.
Naked Flavors gelato made its debut at the end of 2023, encapsulating a Neo Brutalism symphony of colorful indulgence. This groundbreaking brand, which encompasses impact across brand strategy, naming, digital, print, and motion, redefines how we perceive taste and design. Naked Flavors, inspired by the stark yet expressive nature of brutalist design, aims to transform the concept of indulgence.
At the core of Naked Flavors is its audacious typography, a bold statement that commands attention. True to its evocative name, Naked Flavors hides its identity within a vibrant, dreamlike landscape. The brand name itself becomes a puzzle, engaging customers in a playful hide-and-seek amid a riot of colorful patterns. This interactive aspect mirrors the delightful anticipation of savoring the first scoop of gelato.
Embarking on this vibrant journey, Naked Flavors invites you to immerse yourself in a world where every scoop is an artistic masterpiece, blending visual and culinary creativity in a unique experience.
Related Links
Collaborators: M.P / Eds | Ha Nhu | Phuong Nguyen
Interior Team: BODC
Credits
Branding Agency: NAR8
Trung Nguyen | Quynh Doan | Tri Thong | Huy Nguyen | Dung Vu | Kay Trinh | Huy Vo | Linh K | Quang Phan | Thinh Nguyen | Ngoc Tran | Mi Lan | Dung Nguyen | Nhi Nguyen | Ha Vy
Photography Team: FPDB
Khánh Ngọc (PM) | Lavie (Producer) | Đức Bùi (CD) | Linh Tống (AD) |Như Bùi, Đức Choco, Vy Lam (Photographer) | Duy Khương (Lighting) | Hương Loan, Delilah Phan, Cheese Quỳnh Chi (Food Stylist) | Tống Duyên, Nhi Nguyễn(PA) | Min Dua (BTS) | Dylan Hoang (Retoucher)