A Mix of tradition and modernity
Ănăn Saigon logo and identity
Brand New
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AnAn
latest identity
Founded in 2017, Ănăn Saigon is a pioneering restaurant in Ho Chi Minh City that redefines Vietnamese street food through a modern culinary lens. Chef Peter Cuong Franklin, the creative force behind Ănăn, sought to merge the traditional essence of Vietnamese cuisine with innovative techniques, making the restaurant a standout in the local dining scene. To establish a visual identity that captured this unique blend of old and new.
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