.ai
.careers
.coffee
Greek
Mobile First
Omnichannel
Hybrid
Digital First
Physical First
Hybrid Strategy
Single Strategy
House of Brands
Endorsed Brands
Sub-brands
Branded House
Major Cities
Retail
Distributor
Wholesale
Urban Professionals
Cross-Border
.cafe
Vegan Friendly
Premium experience
co
Tiền Giang
me
Regional
net.vn
Can Tho
Hai Phong
No Website
Hoi An
No tagline
Mixed Temp
Two Signature
One Signature
No Signature
B2G
Nha Trang
Binh Duong
Male
Female
Gender Neutral
French
edu.vn
Interactive Dining
Chinese
Budget Travelers
Outdoor Adventurers
Homebodies
Expatriate
Humorous
Question
Call to Action
Emotive
Persuasive
Descriptive Tagline
Metaphorical
Lexical
Invented
Suggestive
Acronym
Geographical
Founder Based
Descriptive
.com.vn
.com
.vn
Japanese
English
Vietnamese
Script
Slab Serif
Sans Serif
Serif
Custom Font
Open Source
Licensed Font
Eclectic
Minimalist
Retro
Futuristic
Everyman
Jester
Lover
Outlaw
Hero
Magician
Caregiver
Creator
Ruler
Explorer
Sage
Innocent
Energetic
Natural
Luxurious
Calm
Playful
Generation X Generations
NEW
Notag
Old
New
Dragon Capital new logo and visual identity X Sedgwick Richardson
The Prosperous Dragon of Vietnam

Dragon Capital new logo and visual identity X Sedgwick Richardson

Index
Financials
|
Feb 2024
NEW
Notag
Old
New
RuNam new logo and visual identity
The lullaby of the South

RuNam new logo and visual identity

Index
Consumer Discretionary
|
Aug 2022
NEW
Notag
★ Awarded ★
Before
After
GHTK (Giao Hang Tiet Kiem) new logo and identity X M — N Associates
The companion of retailers

GHTK (Giao Hang Tiet Kiem) new logo and identity X M — N Associates

Casefile (~4 Min)
Industrials
|
Jul 2022
NEW
Notag
Old
New
Meyhomes Capital Phu Quoc new logo and visual identity X Sedgwick Richardson
Phu Quoc's new downtown

Meyhomes Capital Phu Quoc new logo and visual identity X Sedgwick Richardson

Casefile (~4 Min)
Real Estate
|
May 2022
NEW
Notag
Before
After
YTECO Medical equipment new logo and identity X Xolve
Raising the bar for the medical industry

YTECO Medical equipment new logo and identity X Xolve

Index
Health Care
|
Jan 2022
NEW
Notag
Parent
Sub-brand
Ha Chuc Cascara Tea new logo and visual identity
Journey to find quality

Ha Chuc Cascara Tea new logo and visual identity

Index
Consumer Staples
|
Jan 2021
NEW
Notag
Before
After
Becamex new logo and visual identity X Sedgwick Richardson
Building A Trusted Future

Becamex new logo and visual identity X Sedgwick Richardson

Casefile (~4 Min)
Real Estate
|
Jan 2021
NEW
Notag
Outdated
Old
New
Hung Thinh Corporation new logo and identity X Bratus
New and powerful presence

Hung Thinh Corporation new logo and identity X Bratus

Index
Real Estate
|
Jun 2020
NEW
Notag
Out of Business
Brand New
Saigon Casa Café logo and visual identity
Mirror dimension cafe!

Saigon Casa Café logo and visual identity

Index
Consumer Discretionary
|
May 2020
NEW
Notag
★ Awarded ★
Before
After
Minh Tien Group new logo and visual identity X Bratus
Value from Origin

Minh Tien Group new logo and visual identity X Bratus

SuperCase (~6 Min)
Consumer Staples
|
Nov 2019
NEW
Notag
★ Awarded ★
Parent
Sub-brand
Minh Tien Coffee new logo and visual identity X Bratus
Misty Mountains' Original Coffee

Minh Tien Coffee new logo and visual identity X Bratus

Index
Consumer Staples
|
Nov 2019
NEW
Notag
Before
After
MB Bank gets new logo and Identity X Prophet X CAAY
The Star in motion

MB Bank gets new logo and Identity X Prophet X CAAY

Index
Financials
|
Nov 2019
NEW
Notag
★ Awarded ★
Before
After
ANGIA new logo and visual identity X Bratus
Emphasize action spirit for better positioning

ANGIA new logo and visual identity X Bratus

Index
Real Estate
|
Jan 2019
NEW
Notag
★ Awarded ★
Before
After
Empire City new logo and visual identity X Sedgwick Richardson
The New District 1.2

Empire City new logo and visual identity X Sedgwick Richardson

Casefile (~4 Min)
Real Estate
|
Jun 2016
NEW
Notag
Before
After
Omix Organic Fertilizer Rebranding X Bratus
Guardians of the harvest

Omix Organic Fertilizer Rebranding X Bratus

Index
Materials
|
Nov 2015
NEW
Notag
Old
New
Vietnam Airlines new logo and identity X Kubo
Reach Further

Vietnam Airlines new logo and identity X Kubo

Index
Industrials
|
Feb 2015
NEW
Notag
Before
After
ACB (Asia Commercial Bank) Rebranding
Inspiring strong customer relationships

ACB (Asia Commercial Bank) Rebranding

Index
Financials
|
Jan 2015
NEW
Notag
Before
After
Agribank Logo and Brand Refresh Designed In-House
Simplifying the golden rice emblem

Agribank Logo and Brand Refresh Designed In-House

QuickCase (~2 Min)
Financials
|
Dec 2014
NEW
Notag
★ Awarded ★
Before
After
Danh Hien Jewelers new logo and identity X Bratus
A diamond born from the Star

Danh Hien Jewelers new logo and identity X Bratus

Index
Consumer Discretionary
|
Jun 2014
NEW
Notag
Brand New
Sushi Hokkaido Sachi logo and identity
Japanese spirits rolling in Saigon streets

Sushi Hokkaido Sachi logo and identity

Index
Consumer Discretionary
|
Oct 2013
NEW
Notag
Before
After
Co.op Mart latest logo and identity X Landor
More convenience for customers

Co.op Mart latest logo and identity X Landor

Index
Consumer Staples
|
Jun 2012
NEW
Notag
Brand New
Phuc Long Coffee & Tea chain latest logo and identity
Everyone's cup of tea

Phuc Long Coffee & Tea chain latest logo and identity

QuickCase (~2 Min)
Consumer Discretionary
|
Jan 2012
NEW
Notag
Brand New
VietJet Air latest logo and identity
More flights for less money

VietJet Air latest logo and identity

Index
Industrials
|
Dec 2011
NEW
Notag
Brand New
El Gaucho steakhouse logo and visual idenity
This steak empire started in Vietnam!

El Gaucho steakhouse logo and visual idenity

Index
Consumer Discretionary
|
Jul 2011
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Brandcoat has been curating logos and brand identities since 2020.