Phở Lành logo and visual identity

In 2019, Phở Lành opened its doors with the goal of preserving the traditional flavor of the famous pho taste. With several locations around Hanoi, each one dedicated to the principles of "genuine green," "clean," and "healthy" and prepared to provide diners with an outstanding meals. Green, clean, and healthy ingredients, as well as every tool and material, are carefully selected according to environmentally friendly criteria, such as the use of PLASTICpeople materials in the dining area, all contribute to creating a very HEALTHY experience for all diners.

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Large traditional beautiful bowls, which have become the restaurant's signature look, are used not only for serving pho but also as interior decorations.

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